Business Visibility Scanner

What does this tool do?

The Business Visibility Scanner estimates how easy it is for potential customers to find your business online. It looks at your current presence across Google Search, Google Maps, social media, and business directories to give you an overall visibility score out of 100.

The score is based on the information you provide about your current online presence. It helps you understand where you stand compared to competitors who have invested in their digital footprint.

How to use this tool

1. Enter your business name — use the name customers would search for.
2. Enter your town or postcode — this helps frame the results for your local area.
3. Select your current online presence — be honest. The results are only useful if you select the option that best matches your situation.
4. Select your industry — this helps tailor the advice to your sector.
5. Click "Scan My Visibility" — you'll get a score, a breakdown of findings, and a specific recommendation for your biggest opportunity.

Understanding your score

• 0–25: Very low visibility. Most customers searching for your service cannot find you.
• 25–50: Some presence but significant gaps. You're missing the majority of search traffic.
• 50–75: Solid foundation. Focus on reviews and directory listings to move ahead.
• 75–100: Strong visibility. Maintain your position by keeping content fresh and responding to reviews.