Websites that bring you more local work.
I build high-converting websites for small UK trade businesses — designed to get you more calls, more enquiries, and better jobs.
Or call now: 07549 636 200
Raquel NutriFit
Helping women transform their relationship with food, fitness and themselves — through science, sustainability and self-belief.
View Live Site →Most trade websites don’t bring in work.
The number one reason trade businesses lose jobs online is a slow, outdated website that doesn’t convert visitors into callers. They look outdated, load slowly, and don’t turn visitors into customers. Someone finds you on Google, lands on your site, and leaves because they can’t find your number or the page takes 8 seconds to load on their phone.
According to Google research, 76% of people who search for a local business on their phone visit within 24 hours. You’re losing those jobs to competitors with better websites — even if your work is better than theirs.
That’s where I come in.
Built for trades. Designed to convert.
AJ Web Design builds trade business websites with one goal: turn visitors into paying customers. Every site includes mobile-first design, click-to-call buttons, and Google-ready SEO.
Mobile-First Design
Most of your customers are searching on their phone. Your site looks perfect on every device — phone, tablet, and desktop.
Fast-Loading Pages
Under 2 seconds load time. Slow sites lose customers. Fast sites rank higher on Google and keep visitors engaged.
Click-to-Call Buttons
Big, visible call buttons everywhere. One tap and the customer’s phone is already ringing yours. No forms to fill in.
Google-Ready
Proper page titles, meta descriptions, and schema markup so Google knows exactly what you do and where you do it.
Review Integration
Your Google reviews front and centre. Social proof that converts browsers into callers — because people trust other people.
You Own It
No monthly lock-in for your own website. You get the files, the domain stays yours, and you can move it anywhere.
From zero to live in 7 days.
AJ Web Design delivers a fully built, mobile-optimised website for your trade business in under one week. Here is how the process works.
Quick Call
15 minutes on the phone. I learn about your business, your services, and what makes you different. That’s all I need.
I Build It
I design and build your site in under a week. You get a preview link to check everything before it goes live.
Go Live
Once you’re happy, the site goes live. You start getting calls from day one. I handle the technical setup.
Simple. Transparent. No surprises.
One-off payment. No monthly fees for your website.
Everything a small trade business needs to start getting online enquiries.
- Single-page responsive website
- Mobile-first design
- Click-to-call buttons
- Google Maps integration
- Basic SEO setup
- Live in 7 days
- Personal domain + hosting = £49/year
For trades who want to dominate their local area online.
- Up to 5 pages
- Everything in Starter
- Google Reviews integration
- Contact form with email alerts
- Google Business Profile optimisation
- Schema markup for local SEO
- Photo gallery
- Personal domain + hosting = £49/year
Website plus ongoing support, updates, and monthly performance reports.
- Everything in Professional
- Monthly content updates
- Performance monitoring
- Google ranking reports
- Priority support
- Quarterly design refresh
- Personal domain + hosting included
More leads. Less hassle.
Your website should work for you — bringing in consistent local enquiries without you chasing work.
Recent builds: Raquel NutriFit (nutrition coach, Cambridge) • Istanbul Barbers (barbershop, Cambridge)
Your website needs to be fast. Ours scores 100 on Google PageSpeed.
Half of all visitors leave a site that takes more than 3 seconds to load on mobile. For a trade business, that means missed calls and lost jobs. Every site I build is tested on Google PageSpeed Insights before delivery — and scores 95 or above on mobile.
Most agency websites score between 40 and 70 on mobile. Template builders like Wix and Squarespace rarely break 80. A fast site doesn't just feel better — it ranks higher on Google and converts more visitors into callers.
Web Design Cambridge & UK-Wide
AJ Web Design is based in Cambridge, UK, and builds websites for trade businesses across the country. Whether you are a plumber in Cambridge, an electrician in London, or a builder in Manchester — your site is built to rank in your local area and bring in work from customers near you.
Every website includes local SEO setup: Google Business Profile optimisation, location-specific schema markup, and service area targeting so you show up when local customers search for what you do.
Real feedback from real trades
"I needed a website that looked professional and got my phone ringing. AJ had it live in five days. I got three new enquiries in the first week — one turned into a £2,000 kitchen refit job. Best £297 I ever spent."
— Mark T., Kitchen Fitter, Cambridge
"I was paying £150 a month to an agency for a site that did nothing. AJ rebuilt it for a one-off fee and now it actually brings in work. Should have done it years ago."
— Sarah D., Hair Salon, Ely
Frequently Asked Questions
How much does a trade website cost?
AJ Web Design offers three packages: a one-page starter site for £297, a multi-page professional site for £497, and a growth package with ongoing support for £997 plus £49 per month. All prices are one-off payments — there are no monthly fees for the website itself.
How long does it take to build a website?
AJ Web Design delivers a fully built website in 7 days or less. The process starts with a 15-minute phone call, then the site is designed and built within the week. You get a preview link to check everything before it goes live.
Do I need to pay monthly for my website?
No. The Starter and Professional packages are one-off payments. You own your website and all the files. The only recurring cost is hosting at £49 per year. The Growth package includes £49 per month for ongoing support, updates, and performance reports.
Can I update the website myself?
Yes. You own all the files and can make changes yourself or ask AJ Web Design to handle updates. Growth package clients get monthly content updates included in their plan.
Do you build websites for businesses in Cambridge?
Yes. AJ Web Design is based in Cambridge and builds websites for trade businesses across the UK. Recent builds include Istanbul Barbers Cambridge and Raquel NutriFit Cambridge. Local businesses benefit from Google-ready SEO that targets their specific service area.
What types of businesses do you work with?
AJ Web Design specialises in websites for UK trade businesses — plumbers, electricians, builders, barbers, personal trainers, cleaners, and other local service providers. Every site is built specifically to convert local visitors into phone calls and enquiries.
Let’s talk about your website.
Tell me a bit about your business and I’ll come back to you within 24 hours with a plan and a quote. No pressure, no hard sell.
About AJ
I built my first website in 2024. Since then I designed and built over 20 sites for trade businesses across Cambridge and the UK — plumbers, electricians, builders, barbers, and personal trainers. Every site I build gets tested on a real phone before delivery. I check load speed, click-to-call, and how it looks on both iPhone and Android. No templates, no page builders, no monthly lock-in. Read the AJ Web Design guides for practical advice on getting your trade business online.