About Artur Ferreira (AJ) — Web Designer & GEO Specialist, Cambridge

Who builds your website

I'm Artur Ferreira — known as AJ — a Cambridge-based web designer and GEO (Generative Engine Optimisation) specialist. I run two businesses: AJ Web Design, which builds hand-coded websites for UK trade businesses, and The GEO Lab, a measurement-first GEO research platform where I publish pre-registered experiments on AI search visibility.

Every site is hand-coded in HTML — no WordPress, no Wix, no page builders. I write the code from scratch so there's no bloat, no unnecessary plugins, and nothing slowing it down.

Before any site ships, I test it on a real iPhone and Android phone. I check load speed, click-to-call, and how it looks on every screen size. Every site I build scores 95 or above on Google PageSpeed Insights. This one scores 100.

Recent builds

Two recent builds:

Raquel NutriFit — nutrition coach based in Cambridge. A clean, mobile-first site focused on converting visitors into consultation bookings.

Revive Massage Cambourne — massage therapy studio in Cambourne. Custom website with AI booking chatbot, live Google Calendar, and automated email and SMS confirmations.

Every site is live within 7 days of a 15-minute phone call.

How I work

It starts with a 15-minute phone call. I learn about your business, your services, and what makes you different from the competition.

Then I build. Design and code in under a week. You get a preview link to check everything before it goes live — nothing is published without your sign-off.

When you're happy, it goes live. You own everything: the files, the domain, the content. No monthly fees for the website. No platform dependency. No lock-in.

Get in touch

If you want a website that actually brings in work, call or WhatsApp. I'll give you a straight answer on what you need and what it costs. No jargon, no hard sell.