Find which business directories you're missing from. Checks Yell, Checkatrade, Bing Places, and more in real time.
Discover which local business directories you're absent from — each one a lost Google ranking signal.
AJ Web Design offers a done-for-you citations service for Cambridge businesses.
The Missing Citations Finder checks whether your business appears on key UK business directories. Each directory listing (or "citation") is a signal to Google that your business is real, established, and trustworthy.
The tool checks 8–12 directories depending on your industry, including Yell.com, Checkatrade, Bing Places, Thomson Local, and industry-specific platforms like Treatwell or TripAdvisor.
This tool checks directories in real time. It searches each directory's website for your business name. Results may take 10–15 seconds.
Consistent NAP data across 10+ directories is one of the top local SEO ranking factors.
Citations are mentions of your business name, address, and phone number (NAP) on directories, review sites, and other websites. They are one of the top ranking factors for local Google searches — they tell Google your business is real, established, and trustworthy.
Yes. It searches each directory website for your business name and checks whether you appear in the results. This takes 10-15 seconds to complete all checks. Results reflect the current state of each directory.
Claim or create a free listing on each missing directory. The most important step is ensuring your Name, Address, and Phone number (NAP) are exactly the same across all listings — inconsistencies can actually hurt your rankings.
Google Business Profile is the most critical. After that, Yell.com and industry-specific directories (Checkatrade for trades, Treatwell for beauty, TripAdvisor for restaurants) carry the most weight. Bing Places and Thomson Local are also important.
Research shows that businesses in the Google local pack have an average of 80+ citations. Start with the 10-12 most important directories for your industry, then gradually build from there. Quality and consistency matter more than quantity.
Some directories block automated checks or require JavaScript to load results. When we cannot verify a listing, we mark it as "Could not check" rather than guessing. Visit those directories manually to verify your presence.
NAP stands for Name, Address, Phone number. Google cross-references your business details across the web. If your phone number is different on Yell than on your Google profile, it weakens the trust signal. Keep every listing identical.
Most important directories offer free basic listings. Paid upgrades (featured placement, extra photos) are optional and generally not worth the cost for small businesses. Focus on claiming free listings first and ensuring NAP consistency.