Business Visibility Scanner

Check how visible your business is on Google, social media, and the web. Free instant scan for UK trade businesses.

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Business Visibility Scanner

See how visible your business is across Google, social media, and the web — in seconds.

— out of 100

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What does this tool do?

The Business Visibility Scanner estimates how easy it is for potential customers to find your business online. It looks at your current presence across Google Search, Google Maps, social media, and business directories to give you an overall visibility score out of 100.

The score is based on the information you provide about your current online presence. It helps you understand where you stand compared to competitors who have invested in their digital footprint.

How to use this tool

  1. Enter your business name — use the name customers would search for.
  2. Enter your town or postcode — this helps frame the results for your local area.
  3. Select your current online presence — be honest. The results are only useful if you select the option that best matches your situation.
  4. Select your industry — this helps tailor the advice to your sector.
  5. Click "Scan My Visibility" — you'll get a score, a breakdown of findings, and a specific recommendation for your biggest opportunity.

Understanding your score

  • 0–25: Very low visibility. Most customers searching for your service cannot find you.
  • 25–50: Some presence but significant gaps. You're missing the majority of search traffic.
  • 50–75: Solid foundation. Focus on reviews and directory listings to move ahead.
  • 75–100: Strong visibility. Maintain your position by keeping content fresh and responding to reviews.

Frequently Asked Questions

What does the visibility score mean?

The score estimates how easy it is for potential customers to find your business online. It considers your presence across Google Search, Google Maps, social media profiles, and business directories. A score of 75+ means you are highly visible; below 25 means most customers searching for your service cannot find you.

Is this tool really free?

Yes, completely free with no limits. No login, no email address, no credit card. Enter your details and get instant results. We built these tools to help local businesses understand their online presence.

How accurate is the visibility score?

The score is based on what you tell us about your current online presence, so accuracy depends on honest answers. It gives a reliable general indication — not a precise audit. For a detailed audit, contact us directly.

What is the most important thing I can do to improve my score?

For most trade businesses, claiming and completing a Google Business Profile has the single biggest impact. It is free, takes about 30 minutes, and puts you on Google Maps where 46% of all Google searches have local intent.

Do I need a website if I have social media?

Social media helps, but Google does not rank Facebook or Instagram pages in local search results. A website with local SEO signals is the primary way customers find you through Google — which is where 76% of local searches happen.

How often should I check my visibility?

Check every few months or after making changes to your online presence — such as launching a website, claiming your Google Business Profile, or building up reviews. Your visibility changes as you and your competitors make improvements.

What industries does this tool work for?

Any local service business in the UK — plumbers, electricians, builders, salons, restaurants, accountants, personal trainers, cleaners, childcare providers, and more. The advice is tailored to your selected industry.

Disclaimer: This tool provides estimates based on the information you provide and publicly available data. Results are for informational purposes only and should not be considered professional marketing or SEO advice. Actual results may vary depending on your specific circumstances, location, and competitive landscape. AJ Web Design is not responsible for decisions made based on these results. See our Terms of Use and Privacy Policy for full details.
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